WHAT WILL YOU LEARN?
As UX professionals, we have a responsibility to our users to keep our skills sharp. Our Advanced training covers data gathering, organizing UX sessions in Scrum environments, and employing helpful tools to influence stakeholder decisions.
Our UX Advanced Training is meant for mid-level & senior-level UX’ers, or anyone who has successfully completed our UX Basic Training. We’ll help you streamline your process, get the most out of the tools you use, and boost the voice of UX in your projects!
Link business objectives to user needs.
Collect data for personas.
Measure the success of your designs.
Develop a UX Strategy for the case you bring.
Deliver a UX Expert Review.
Develop your own UX Backlog.
Write effective Key Performance Indicators.
Gather & document requirements for an app.
Includes a free UX Strategy book & free consultancy session (via Skype after the training)
Keep track of your user data sources.
Make the voice of UX heard in projects.
Do better work, faster with the latest onilne tools.
Organize effective UX sessions (e.g. within Scrum).
Create better collaboration & influence with your team and your clients.
4-DAY TRAINING PROGRAM
Day 1 - Advanced UX Tools & Expansion
✓ Learn about UX Design Systems, carry out an Expert Review for real.
✓ Bring your own case and get it reviewed.
✓ Learn about Card Sorting and its added value in a design process.
✓ Work with the latest online tools to optimize your UX workflow & design efficiently.
✓ Examine the newest UX trends for the coming three years.
✓ Learn the detailed ins and outs of organizing a UX session.
✓ Calculate hours and write invoices.
✓ We'll gather all your questions on sticky notes and address every one of them.
✓ We'll cover different UX style guides and why they're important.
✓ UX and Scrum; a good match? Learn about design sprints & positioning UX in Scrum teams.
✓ Optimise personas with complex customer data.
Day 2 - User Needs vs. Business Objectives: Developing UX Strategy as a Team
✓ Work with one of the most important UX tools: the Feature Matrix Model (backlog). This is a tool for defining the requirements for an app.
✓ Learn how to map user needs to business objectives; creating a UX Strategy.
✓ We'll discuss the next steps in your career and possibilities for growth as a pro.
✓ You'll get homework to present your own case.
Day 3 - Develop your own UX Strategy
✓ Present your case: business objectives & user needs in five minutes.
✓ Develop KPI's for your business objectives.
✓ Learn how to measure interface design according to your KPI's and business objectives.
✓ Present your UX Strategy & get feedback.
Day 4 - UX Stakeholder management
✓ Get all the tools of doing stakeholder management for UX
✓ Create your own stakeholder management for your case and get feedback
✓ Present your stakeholder management mapping
✓ We close the training with drinks around 17.00. Gezellig!
WHAT WILL YOU GET?
✓ Take the most important slides home
✓ Literature list with 45 books, 18 blogs, links, & podcasts
✓ Free templates for personas, Feature Matrix Model, & UX briefing
✓ Free frameworks
✓ Checklists for web standards, iOS wireframe kits, & UI patterns
✓ 12 free e-books & 4 infographics
✓ The 6 most watched UX videos & films
Is this for you?
You do UX and want to feel more confident in your skills and role.
You fell in love with UX and want to do more of it in your career.
You want a new UX job, preferably in a company that will support you.
✓ UX Designers, Service Designers, Interaction Designers
✓ Visual Designers, Graphic Designers, User Interface designers
✓ Front-End Developers, Functional Designers
✓ Product Owners, Business Analysts
✓ Content Strategists
✓ Online Marketers / Conversion Optimization Specialists
✓ Start-up Founders
Maximum 6 participants
In-company training: min. 5 & max. 9 participants
Meeuwenlaan 100 Amsterdam
It's a 5 min. walk from Amsterdam Central station!
Before the training starts, the trainer will schedule an intro call with all participants.
We provide a healthy lunch & training material.
Bring your own laptop (you don't need to install software for this training).
Will you receive a certificate?
10.00-17.00 for three days
WE SERVE UX KNOWLEDGE TO PEOPLE FROM ALL BACKGROUNDS
IT driven organizations
Semi-non profit organizations